Archive for May, 2005

Ragú

Unilever / Nick @ Nite
Broadcast Spot

This spot for Ragú Pasta Sauce and Nick@Nite is part of a 15 spot series of commercials and web segments we recently completed.

Production/ Direction / Cinematography / Design / Editorial

Calvin Klein

CKX
Client Pitch

In this fashion spot for Calvin Klein, CWCW and boutique Soho agency Kraftworks take a fast-paced look at the brand’s new CKX underwear line.

Direction / Cinematography / Design / Editorial

Thanks George

Nick at Nite
Broadcast Spot

Nick @ Nite wanted to give thanks to George Lopez on Turkey Day, so CWCW infused our own dash of Thanksgiving fun into this broadcast campaign.

Production / Direction / Design / Editorial

Lysol

Nick @ Nite

CWCW created this broadcast spot for N@N and Lysol featuring the network’s show lineup and Lysol’s product.

Production / Direction / Design / Editorial

JC Penny: Real Time Moms

JC Penny/ Saatchi & Saatchi
Broadcast Campaign

CWCW created this spot with Saatchi & Saatchi for JC Penny to explore the world of Real Time Moms.

Concept / Production / Direction / Cinematography / Design / Editorial

Home Depot

Home Depot Custom Menu for Nick at Nite
Broadcast Campaign

Production / Direction / Cinematography / Design / Editorial

Big Nites

Nick @ Nite

CWCW created this broadcast spot for N@N showcasing the network’s double bill of “Roseanne” and “The Nanny.”

Production / Direction / Design / Editorial

Nite School

Nick at Nite’s Back to School Marathon
Broadcast Campaign

We did a series of spots to promote Nick at Nite’s “Nite School”, a September marathon which featured only school-related episodes.

Design / Animation / Editorial

Macy’s

Macy’s
Broadcast Spot

CWCW helps Macy’s countdown to their Thanksgiving sale in this broadcast campaign.

Production / Direction / Design / Editorial

Swiffer

Swiffer WetJet Custom Menu on Nick at Nite
Broadcast Campaign

Design / Animation / Editorial

Whole Lotta Lopez

Nick at Nite
Broadcast Spot

HD

The typical suburban family looses their minds for the The George Lopez Show in this broadcast campaign for Nick @ Nite.

Production / Direction / Cinematography / Design / Editorial

Lopezadrine

Nick at Nite
Broadcast Spot

HD, Stills, Animation

Laughter is the best medicine, so CWCW created a daily dosage of the The George Lopez Show in this broadcast campaign for Nick @ Nite.

Web

Production / Direction / Design / Editorial

Real Estate Arts

Perfect Showcase
Pitch Piece

HD

A real estate marketing spot designed to attract potential interest in acquiring FAO Schwartz’s current lease.

Concept / Production / Direction / Cinematography / Design / Editorial

Tums

Backwards BBQ
TV Commercial (Spec.)

Super 16mm

Concept / Production / Direction / Cinematography / Design / Editorial

Ontario Health

Ontario Smart Systems for Health Agency
The Power to Connect

DVCAM

Corporate Video

Animation / Design / Editorial

American Apparel

Morning
TV Commercial (Spec.)

Super 35mm

Concept / Production / Direction / Cinematography / Design

Jamie Lee Curtis

Jamie Lee Curtis: CAAF
Broadcast Commercial
HDCAM

Jamie Lee Curtis takes a pie in the face to promote awareness about Children Living with HIV, and the Children Affected by AIDS Foundation.

Design / Editorial

Lunchbox Fund

Lunchbox Fund
Television Commercial

DVCproHD

Billy Crudup, Mario Batali and Piper Perabo speak out in support of The Lunchbox Fund.

Concept / Production / Direction / Cinematography / Design / Editorial

Playtex Bras

Viral Web Commercial

DVCproHD

Every woman has their own unique way of putting on a bra. Backwards, forwards…and some we can’t even explain. The women of Playtex demonstrate for you. Viewed over 1,500,000 times and counting on YouTube.

Design / Editorial

Amgott Mitchell

Amgott Mitchell
Television Commercial

DVCproHD

Amgott Mitchell helps their clients bridge cross-cultural communication gaps and get their message into local markets.

Concept / Production / Direction / Cinematography / Design / Editorial

Streit’s

Streit’s
Matzo Girl

DVCProHD

A TV commercial for the esteemed Matzo makers of NYC’s Lower East Side.

Concept / Production / Direction / Cinematography / Design / Motion

Samadhi Viral

Samadhi Cushions
Viral Web Commercial

DVCproHD

A meditation on the pace of modern life.

Concept / Production / Direction / Cinematography / Design / Editorial

Etsy

Etsy
Promotional Film

DVCProHD

Etsy is an online marketplace for buying & selling all things handmade.

Their mission is to enable people to make a living making things, and to reconnect makers with buyers.

We were happy to help them with their mission:

Buy, Sell, and Live Handmade.

Concept / Production / Direction / Cinematography / Design / Editorial

Turbo Tax Rap

Big Dog Refund
Viral Competition Campaign

DVCAM

Shot in one day, edited the next. It won the Viewer’s Choice Award in Intuit’s Turbo Tax contest.

Music by J.A.Q.

Concept / Production / Direction / Cinematography / Design / Editorial